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THE STEPHANE PONCELET SHOWROOM OFFERS YOU A SELECTION OF CONSCIENTIOUS DESIGNERS FOR RESPONSIBLE CONSUMERS WHO SHARE THE SAME VALUES | THE STEPHANE PONCELET SHOWROOM OFFERS YOU A SELECTION OF CONSCIENTIOUS DESIGNERS FOR RESPONSIBLE CONSUMERS WHO SHARE THE SAME VALUES | THE STEPHANE PONCELET SHOWROOM OFFERS YOU A S 

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(The Stéphane Poncelet Showroom represents Finger In The Nose worldwide outside the US, Belgium and China)

The brand

Finger In The Nose designer, Siv Tone, grew up in the open air of the Norwegian countryside before moving to Paris in the early 90s to complete her fashion studies.

A big fan of horses, outdoor sports, the world of skateboarding and BMX, lulled by folk music and Anglo-Saxon rock, her passion for fashion began very early.

  "Every month I cycled to town to buy Vogue - my ultimate bible".

The idea of creating a children's fashion brand came to her during a trip to Japan. Fascinated by Japanese denim and clean cuts, Siv Tone, who had just had her daughter, designed slim jeans for children, the very first on the market at the time. We are in 2003, Finger In The Nose was born.

The collections were quickly enriched with high-end puffer jackets, bold graphic t-shirts, bright colors, lots of black - the brand's signature color - and famous jeans, making Finger Ib n The Nose the brand before -gardener of children's fashion.
 

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